We are looking for a knowledgeable, thorough Salesforce Email Marketing PM (remote) who can volunteer in creating an ambitious E-mail Marketing Strategy for Haiti Now, with a focus on engagement.
Ensuring that all email campaigns comply with current email best practices in the industry.
After onboarding your first assignment will be to start a fundraising campaign. Haiti Now will provide further guidance for you to have a quick and successful fundraiser.
Use your talent for a good cause.
Oversee send-out operations of newsletters;
Monitoring and improving trigger campaigns in Salesforce (Birthday, Welcome and other nurturing activities)
Segment the database and demand content for more effective email send-outs
Improve automated KPI gathering through Salesforce;- Report on e-mail results to Marketing Lead and rest of Organization
Direct copywriters to produce relevant content for our audience
We would like applicants to share their trailhead account when they apply instead of us asking for it to every applicant
Please provide the URL to your trailhead profile, we are unable to evaluate applicants without trailhead profile.
At least 1 year of experience building and sending emails, ideally with Salesforce for non-profit
It requires a powerful comfort level with data
The hours per week will vary based on the number of requests coming in;
We need HTML experience for coding the emails (it is minimal just swapping text and logos)
Must volunteer for min 5 hrs/week
Expertise with SendGrid and or Mailgun
Expertise with email Stats and email Analytics SendGrid and or Mailgun
Expertise with Toolbox tools to maximize email deliverability
Degree in Marketing
Project Management competencies, managing projects with multiple dependencies
3 years of experience as PM in marketing areas
Excellent written and oral communication
Analytical Mindset likes to work with data
HTML experience a plus
Basic Graphic design a plus
Please kindly share your trailhead profile, without your trailhead profile we could not schedule an interview.
Manual AB testing experience
Data Visualization and Data Processing understanding to support email analytics
Usage of Salesforce mass email capabilities
Prior involvement with a non-profit
Your first assignment will be to start a fundraising campaign. Haiti Now will provide further guidance for you to have a quick and successful fundraiser.
To see girls in domestic servitude overcome extreme poverty, heal emotional trauma, and live rewarding lives.
Haiti-Now is dedicated to empowering Haitian girls living in domestic servitude to overcome poverty and exploitation to achieve economic security.