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Ayiti Now Corp

Email campaign coordination

Marketing Strategy

Project details

Target skills

  • Marketing strategy
  • Content management
  • Marketing management
  • Communications

This organization has completed 52 projects on Taproot+

Project need

The Email Marketing Expert will be responsible for managing and implement Haiti Now’s email marketing campaigns.
Responsibilities: Build, test and deploy Haiti Now email campaigns including drafting and editing copy, layout, links, and dynamic content
Conduct A/B Testing for Email Campaigns
Analyze Campaign performance metrics and generate reports on campaign metrics
Establish, improve and manage customer segmentations
Setup email campaigns for lead generation and marketing events
Coordinate and manage Haiti Now’s email campaign calendar with the Marketing PM
Qualifications/Requirements:Bachelor’s degree required, Marketing background preferred
A minimum of 2 years of experience in marketing email content creation and campaign management preferred
Demonstrated ability to write successful marketing email content: clear, precise and compelling writing skills (Samples needed)
Prior experience creating email campaigns and list segments
Excellent writing, editing and proofreading skills
Knowledge of best practices in email creation and drafting
Proficiency with marketing automation technology
Ability to analyze and translate complex data into actionable and profitable marketing plans
Experience in HTML and content management systems preferred
Experience with Photoshop, Illustrator and Adobe design products preferred
Minimum volunteer hours expected: 7-10 hrs per week
Native fluency in spoken and written English, able to communicate clearly and consistently
Reliable internet connection a must
Motivated self starter with the ability to work independently with purpose and accuracy in a fast-paced environment
Proficiency in with Google Suite Apps such as Drive, Sheets, etc.
Familiarity with or quick adoption of Trello and Slack tools important
Ayiti Now Corp is a 501(c)(3) organization based in Miami, Florida and created for empowering marginalized Haiti children of poverty (known as “Restavek” in Haitian Creole, the local language) through our educational and support programs.
The individual will work directly with the Marketing Project Manager in the following areas: email campaign setup, segmentation of contacts, A/B testing, deployment of campaigns as well as generating reports and analytics for campaigns. This individual is also responsible for maintaining a current understanding of email marketing best practices, applying these to the execution of our email campaigns in collaboration with the Marketing PM.

Organization's mission

Our Vision

To see girls in domestic servitude overcome extreme poverty, heal emotional trauma, and live rewarding lives.

Our Mission

Haiti-Now is dedicated to empowering Haitian girls living in domestic servitude to overcome poverty and exploitation to achieve economic security.

Step 1: Apply

Send the below info, and if interested, the nonprofit will select a time for a phone interview. You'll get a confirmation with everything you need to know.

More questions? Check out our FAQ

Step 2: Interview

You'll have a 30 minute call to discuss the scope and deliverables of the project directly with Ayiti Now Corp, and for them to confirm you're a good fit.

Step 3: Start

Once accepted, you'll be able to get right to work. We will check in with you periodically to make sure you have everything you need.