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Jewish Vocational Service

Marketing for recruitment effort

Marketing Strategy

Project details

Target skills

  • Marketing strategy
  • Social media strategy
  • Content management
  • Sales
  • Marketing management

Project need

We would like to develop a strategic recruitment marketing plan for JVS SoCal's WoMentoring program. This would include research, strategic insights, and planning for a measurable marketing plan to reach our audience and provide a compelling call to action. JVS SoCal has created specialized workforce development programs to empower women to achieve their career goals. One such program is WoMentoring - a mentoring program that pairs women in career crisis or transition with Mentors that are experienced, subject matter experts. The problem we are currently facing is that we have more Mentors than Mentees. We don't want to lose our Mentors and need a solid marketing plan to reach Mentees where they receive their information, and compel them to sign up for this free and impactful program. We have compiled research and segmented the industries associated with our Mentors. We have a marketing team ready to go. And we have a small budget provided by our women's donor group, the Women's Leadership Network. We also have a Google Ads budget.

Organization's mission

Empowering individuals to achieve dignity and economic independence through sustainable employment

Step 1: Apply

Send the below info, and if interested, the nonprofit will select a time for a phone interview. You'll get a confirmation with everything you need to know.

More questions? Check out our FAQ

Step 2: Interview

You'll have a 30 minute call to discuss the scope and deliverables of the project directly with Jewish Vocational Service, and for them to confirm you're a good fit.

Step 3: Start

Once accepted, you'll be able to get right to work. We will check in with you periodically to make sure you have everything you need.