Session Overview
We need guidance and capacity to administer our Google Ads for Nonprofits program. We created three ads but do not have the capacity to ensure that the ads remain live or generate a strong CTR. We ideally will receive a step-by-step walkthrough on best practices as well as some assistance troubleshooting if necessary.
Nonprofit Overview
We are the voice of the river. The Tuolumne River Trust is an environmental nonprofit representing the Tuolumne River from its headwaters in the Sierra Nevada, through the Central Valley, and all the way to San Francisco Bay.
We are fighting for the river so that it will once again teem with fish and wildlife and be safe for drinking, fishing, and swimming for generations to come.
We are funded by members and people like you. Since 1981, we have promoted river stewardship through advocacy, collaboration, education, and restoration projects.