Sessions

Step 1: Claim

Read the topic for the session this organization has requested. If you're able and available to consult, claim this session to schedule the call.

Step 2: Prep

Check out the tips and resources provided to make the most of your one-hour session with the organization.

Step 3: Consult

Help the organization brainstorm, troubleshoot, and diagnose challenges in your 1-hour consulting session with them.

Nonprofit Overview

We are the voice of the river. The Tuolumne River Trust is an environmental nonprofit representing the Tuolumne River from its headwaters in the Sierra Nevada, through the Central Valley, and all the way to San Francisco Bay.

We are fighting for the river so that it will once again teem with fish and wildlife and be safe for drinking, fishing, and swimming for generations to come.

We are funded by members and people like you. Since 1981, we have promoted river stewardship through advocacy, collaboration, education, and restoration projects.

Session Overview

We need guidance and capacity to administer our Google Ads for Nonprofits program. We created three ads but do not have the capacity to ensure that the ads remain live or generate a strong CTR. We ideally will receive a step-by-step walkthrough on best practices as well as some assistance troubleshooting if necessary.

More...
Social media strategy
Google adwords
Google analytics
Marketing strategy
Sales
Content management
Marketing management
Tuolumne River Trust
Marketing Strategy
San Francisco, CA

Member since 2019-08-13

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Tips for getting the most out of your session

Familiarize yourself with the nonprofit. Do some quick research and skim through anything you can find such as their website and/or social media.
Make a list of questions you have to clarify your understanding of their challenge.
Have the mindset of keeping the call focused on an issue that can be addressed in a 1-hour consultation, and steer the nonprofit to tangible next steps.