Sample Completed Projects
Here's a list of great projects on Taproot Plus completed recently. Read these descriptions to see if your organization identifies with any of these needs
Google Adwords optimization strategy
In this project, a skilled volunteer helped Twin Cities Tutoring update their Google Adwords Campaign, matching the campaign to the website’s new content. This update allowed the nonprofit to attract more users - more effectively - and improve their campaigns while building out TCT’s overall advertising program.
Google Adwords optimization strategy
Friends of Refugees Inc.
We needed help improving the SEO of our website to expand the reach of our message and attract new supporters. A Taproot volunteer came and helped set us up for success. With help from our Taproot volunteer, we began to see more volunteers attending our orientations and more donors finding out about us. We know it's connected to our Taproot project because when we ask people how they found us, we observed a big uptick in "I found you in an internet search".
When you leverage professional expertise on behalf of the vulnerable, it makes the world a little bit better, a little bit kinder, and little bit more just than it was before. Thank you to Taproot+ and our volunteer for helping us transform more lives by standing on the shoulders you so generously offer.
Design of template for event-focused promotional collateral
Playworks sought a graphic design expert to create an editable and reusable template to be used at events year round. This reusable template not only increased the organization’s visibility but the volunteer’s work also helped attract donors, improve communication with sponsors, staff, participants, etc.
Visual identity (logo) for new name
While undergoing a name change, this nonprofit sought a graphic design expert to develop a new logo and style to coincide with the organization’s new name and brand position. The Taproot+ skilled volunteer’s efforts helped enhance Hamilton Family Center’s public visibility and reputation to target audiences, simultaneously strengthening their brand.
Online Marketing Campaigns Assistance
Ajiri Tea Company
As Ajiri grew, we drew up plans to redesign our website, develop a new product, and revamp the marketing for our existing products. Since we didn't have the resources or expertise to do all of that on our own, Ajiri looked to Taproot Plus to connect us with pro bono volunteers. Through work with our skilled volunteers we were able to successfully develop a new product—a gift box! We are so excited for the gift box to hit shelves within the month; with the increase in revenue, we hope to develop more programs for our students in Kenya.
Through Taproot Plus we have found enthusiastic, engaging, and talented volunteers who have worked—and are still working—to grow our organization.
Marketing strategy for podcast
Reading Opens Minds
We are a young organization and have only been formal for 3 years now. As a purely volunteer run nonprofit, things like public relations, copywriting and marketing strategies are luxuries we could not afford but were necessary for growing our reach in the community. We turned to Taproot Plus for on demand pro bono support and our experience with the platform so far has been superb.
Our organization now has great website content, a revised mission statement, a market survey analysis, and a podcast marketing strategy plan thanks to the highly skilled and caring individuals who volunteered with us through Taproot. The volunteers on this platform are heroes - we can’t thank them enough for the service they provide to nonprofits like mine.